Please note this agenda is a work in progress and that session titles and descriptions will be updated as we get them from our pawsome line-up of speakers!

avatar for Bill Schroeder

Bill Schroeder

InTouch Practice Communications
Senior Vice President

Bill Schroeder is a founding owner of InTouch Practice Communications and has, for the past 21+ years, enjoyed helping nearly 11,000 veterinary practices educate their clients and share their messages.   

Bill received a bachelor’s degree in Communications from Western Illinois University before joining and serving in the United States Marines within several helicopter squadrons.   Bill is a graduate of the Veterinary Management Institute at Purdue and has helped teach the marketing portion of the program. 

Bill's social media and digital marketing lecture series was created in direct response to the veterinary community's needs...MANY veterinary professionals were telling veterinary and pet related businesses that digital marketing is a great idea but few were actually giving realistic tools that practices can deploy immediately. Attendees report these experiences to be energetic, highly informative, and empowering. 

Recently Bill has presented to attendees of Blogpaws, The North American Veterinary Conference, The Western Veterinary Conference, The American Animal Hospital Association, The Southern European Veterinary Conference, many local veterinary meetings, many Veterinary study groups, the Veterinary Management Institute at Purdue (VMI), as well as the students of The University Notre Dame's Executive MBA program, and Purdue University’s Executive MBA program. 

He shares his expertise at BlogPaws 2016 in a workshop partnered with Steve Dale, CABC, Certified Animal Behavioral Consultant and writer extraordinaire. These two funny smart, and professional pet people will teach bloggers how to research, discover, and write GREAT content, and how to make it SEO friendly so it will be found by all the right people. 

This is a hands on workshop, with limited seating. There is a small fee of $25 to help cover costs of materials.